Category: Languages & Cultures

A company’s website that ranks #1 in English might be invisible in Spanish, Arabic, or Japanese searches. This is a challenge many businesses overlook when

When you travel to a country with a culture and language very different from your own, you often feel fascinated and excited at first by

In 2025, our world is dominated by screens, and communication between brands and their audiences is happening mainly online. For advertising, that only means the

Culturalization is the work you do before translating words, shaping the product and adapting UX so they fit local norms, not just the language. If

Every year on December 18, World Arabic Language Day, as designated by UNESCO, the world celebrates Arabic as one of the most influential and widely

One of the fastest ways to lose a global customer is by failing to understand their culture. You might be wondering, what does cultural awareness

Consider this: Two friends are out together, and one of them buys the other a bottle of water. Later, they ask their friend to pay

Did you know that French is the only language–other than English–that’s spoken on all seven continents? While it originated in France, the language of love