Establishing a strong online presence is crucial to any business. But, no matter how engaging, relevant, and attractive that is, it can remain buried in the depths of the internet…
A website is the most important digital marketing asset a company can have. Whether for online shopping or by simply providing information about products or services, a website serves as…
When properly implemented, Machine Translation can help you save time and money. But what happens when the quality of the MT’s final output is deficient and doesn’t meet your minimum…
Maybe your organization is negotiating with foreign partners. Maybe your organization is working on expanding beyond its home market - or engaging new demographics at home. The bottom line is…
The field of legal translation services is diverse, serving a variety of needs from a variety of sectors. Whether you're doing business internationally or planning to marry abroad, translating your…
When you're targeting foreign audiences, from different and unique cultures, one thing to ask yourself is whether they’ll respond to your brand’s message the same way your local consumers do.…
Good design is good for business. Well-implemented DTP projects will intensify and reinforce visual communication with your audience, boosting your engagement rates and helping your business to grow exponentially.But desktop…
Lockdowns and COVID-19 measures have changed the dynamics of how businesses grow and unfold, perhaps forever. Nowadays, thanks to the unprecedented advance of eCommerce and the massive adoption of social…
For several years now, Middle East markets have been incredibly promising, not only for global companies but also for emerging startups and small and mid-size businesses in the region. Emerging…
According to 2018 research by PwC, since 2000, multinational corporations have experienced approximately US$9.2tn in asset growth. And US$6.7tn of that growth has come from foreign affiliates. International supply chains,…
Digital content localisation makes your brand’s digital marketing material enjoyable for foreign audiences. Globalisation is the apotheosis of economic development. In the last 20 years, the internet empowered companies and markets…
Have you ever come across a website that was in a language you don’t speak? Probably yes. What was your reaction? Did you try to make an extra effort and…
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